What is Responsive Web
Design?
A web design can be said
responsive if it can provide the best experience to its viewers while reading
its content with minimum panning, scrolling and resizing on various types of
mobile as well as static computing devices, by designing and coding the website
accordingly. The designers have to ensure the self-re-adjustment of screen
layout, navigation elements, audio/video players, images, text and other user
interface on various devices as per their need. They can use HTML and CSS to
hide, resize, move, enlarge or shrink the content of the website to make it
compatible to any screen.
Advantages of Responsive
Design
More flexibility: The
content of a responsive website design can be used flexibly on all the devices
regardless of their screen size and resolution. The images and text content of
these websites spread all over on the allotted space by the screen of your
device like a fluid spreads on a given space, without affecting its
appearance.
Superb experience for
the users: A web design is responsive if its content enables its visitors to
get the content of the website anytime and anywhere on the device of their
choice. In this way such website offers the best experience to the users
regardless of the type of devices they are using to view it without resizing or
scrolling its content.
Inexpensive marketing
option: The website owner need not spend on two types of website as a
responsive website design created by using HTML and CSS can be accessed by all
types of devices without any problem. He can sell his products and services
online in a cost effective manner.
Recommended by major
search engines: Major search engines like Google etc. also support web designs
which can be configured through any device types. Such websites make it easy
for the search engines while indexing and organizing them on search result
pages.
Easy to manage: It is
easy to manage one website than two, one for desktops and other for mobile
devices. You need not engage a separate SEO professional for managing
responsive website design and its desktop version. In this way having a
responsive website also reduces the cost of marketing a business. Only one SEO
campaign can help in optimizing the keywords of the website which can be
searched through all types of devices including smart mobile phones, tablets,
laptops and desktops.
Thus a responsive website
design has a number of benefits not only for the users but also for the website
owners.
